Start-Ups
We’ve helped start-ups across Europe turn bold ideas into working IoT products using AWS.


At Green Custard, we thrive on helping ambitious start-ups turn bold IoT ideas into real-world solutions. As an AWS Advanced Tier Services Partner and Raspberry Pi Design Partner, we bring deep technical expertise, rapid prototyping capabilities, and a collaborative spirit to every project. Whether you're building your first connected device or scaling your MVP to production, our team understands the speed, agility, and innovation start-ups need to succeed—and we’re here to help you move fast, stay lean, and build smart from day one.
“Green Custard had the experience to get our new solution up and running quickly and reduced our costs by 90% in the process. Knowing that we have the optimal architecture from the beginning puts us on a solid footing going forward and it’s important to us to minimise our expenses where we can.”
Joe Savage, Director of Engineering, Pirate Studios
“With time and development resources always being at a premium, choosing to partner with Green Custard and their team of AWS and IoT experts made both technical and financial sense, and through their support, we're delivering to our customers a secure yet seamless "plug in and go" solution for installing and connecting their fleet of Gardin sensors to our platform.”
Connor Goddard, Tech Lead, Gardin
Why Choose Green Custard?
We work with start-ups as true collaborators, bringing not just technical expertise, but a flexible, agile mindset that matches the pace of early-stage innovation. From shaping initial concepts to building MVPs and scaling for launch, we tailor our approach to your needs.
Our team plugs in where you need us most, whether that’s embedded firmware, cloud infrastructure, or guiding your product strategy. Green Custard offers transparency, speed, and hands-on support every step of the way.
- Collaborative workshops
- Lean, agile sprints
- Co-building with your in-house team
- Early-stage advice on compliance, security, and funding readiness
Use Cases
- Smart Prototypes: Rapidly develop connected hardware to validate market demand
- Proof of Concept Pilots: Test IoT ideas in real-world conditions before scaling
- Remote Monitoring: Track machines, assets, or environments from anywhere
- Energy Monitoring: Track and optimise energy usage for greener operations
Customers We Have Worked With
INDUSTRY & MANUFACTURING
Using cloud to drive manufacturing forward.
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ENERGY & UTILITIES
Using cloud to ensure delivery of services and utilities.
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HEALTHCARE & LIFE SCIENCES
Using cloud to to deliver digitized healthcare services
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Start-Ups
Helping start-ups across Europe turn bold ideas into working IoT products using AWS.
Read more
CONSUMER GOODS
Using cloud to delight customers with new experiences
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SUSTAINABILITY
Delivering sustainable transformation with IoT
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